CBC: Melanie Paradis, who worked as director of communications for former Conservative leader Erin O’Toole, explained that YouTube also provides helpful data that can show when viewers tune out and when they hit subscribe.
“I think we can anticipate each time one of these comes out, they’ll have learned something from the data the last time,” Paradis said.
To go one step further, Carney’s team could also identify which moments resonate the most with audiences and cut clips of his longer videos to share on other social media platforms, Paradis said…