Global: Merrifield, 42, joined Poilievre’s office last fall and quickly set about changing Poilievre’s media strategy and communications approach. Poilievre, for example, began doing more interviews and appearances on so-called “legacy media” including Global News, CBC, and CTV — media that he had largely shunned from the time he won his party’s leadership in 2022 to the 2025 election.
She was widely credited with convincing Poilievre to do one thing he had never done before: attend and participate in a Parliamentary Press Gallery dinner…